And like all engines, to keep your brand performing powerfully, efficiently and on all cylinders, each and every part of that engine should be focused on one thing: creating energy around the purest form of brand interaction – authentic consumer engagement.read more
In today’s marketplace, the consumer holds more power in their hands than ever before. Meaningful conversations happen around a brand, not simply emanating from it. To be relevant, brands need to message in a circular fashion, to communicate with the consumer and not at them.
By marrying classic brand strategy with an expertise in the new media mix and the development of cross-platform content, 426 Inc. enables your brand to join the conversation and create stronger, more powerful customer relationships.read more